Table of Contents

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  1. Preface
  2. Introduction
  3. Address Validation Status Ports
  4. Building and Residence Data Ports
  5. Business and Organization Data Ports
  6. City and Locality Data Ports
  7. Country Data Ports
  8. Customer Segmentation Data Ports
  9. Enrichment Data Ports
  10. Formatted Data Ports
  11. Postal Carrier Certification Data Ports
  12. Postcode Data Ports
  13. Province and State Data Ports
  14. Residual Data Ports
  15. Street Data Ports
  16. Supplementary Data Ports
  17. XML Ports

Address Validator Port Reference

Address Validator Port Reference

Category Code

Category Code

Output port that writes a code value that represents the social and economic status of a household.
The Category Code port uses reference data to return customer segmentation data for the address. Customer segmentation is a form of demographic analysis that infers social and economic status information about the residents at an address. For example, customer segmentation can estimate financial wealth, age, and family size for the address residents. The Category Code value combines customer segmentation data about several status indicators into a single value.

Category Code Usage

Select Category Code to write a code value that estimates the social and economic status of the residents at an address.
Consider the following guidelines when you use the Category Code port:
  • Category definitions vary from country to country. If you perform customer segmentation analysis on addresses from more than one country, add a country code output port to the address record.
  • Select the Category Description port with the Category Code port to return a text description of the category code.
  • The category code represents several social and economic factors that may apply to residents at an address. Select the Group Code or Group Description port to add higher-level demographic data to the address record.

Port Location

The following table provides the location and default precision of the Category Code port:
Port Type
Port Group
Template Model
Precision
Output
CAMEO
Basic
3

Category Code Output Codes

The Category Code port writes a two-character or three-character code that identifies the customer segmentation category for the address. The port can return code values for multiple countries. The code value range can be different for each country.
For example, the following table describes the output codes generated on the Category Code port for Belgian addresses:
Code
Description
1A
Mature couples and families in wealthy suburban areas
1B
Wealthy households in pleasant outer suburbs
1C
Wealthy families in executive areas
1D
Wealthy families with school-age children
2A
Couples and families in affluent rural areas
2B
Couples in affluent family communities
2C
Older families in outer suburbs
3A
Older couples in rural and suburban districts
3B
Single people in densely populated city areas
3C
Mature couples and single people in urban areas
4A
Families and single people in outer suburbs
4B
Mixed-age families and couples in rural areas
4C
Older and retired couples in rural communities
5A
Young households in multi-cultural urban areas
5B
Less affluent families in rural dwellings
5C
Young couples and families in less affluent rural areas
6A
Young couples and families in retired areas
6B
Retired couples in suburban neighbourhoods
6C
Retired couples and single people in poorer communities
7A
Couples and single people in poorer suburbs
7B
Families and single people in poorer communities
7C
Young single people and couples in poorer multi-cultural areas
7D
Young households in poorer communities

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