For fuzzy-match base objects, the

match purpose

defines the primary goal behind a match rule. For example, if you're trying to identify matches for people where address is an important part of determining whether two records are for the same person, then you would choose the Match Purpose called Resident.

For every match rule you define, you must choose the purpose of the rule from a list of predefined match purposes provided by

Informatica

. Each match purpose contains knowledge about how best to compare two records to achieve the purpose of the match.

Informatica MDM Hub

uses the selected match purpose as a basis for applying the match rules to determine matched records. The behavior of the rules is dependent on the selected purpose. The list of available match purposes depends on the population used.