Land Process

The land process transfers data from a source system to landing tables in the Hub Store. A
landing table
provides intermediate storage in the flow of data from source systems into Informatica MDM Hub. In effect, landing tables are “where data lands” from contributing source systems.
The land process populates landing tables using one of the following methods:
Batch processing
A third-party ETL (Extract-Transform-Load) tool or other external process writes the data into one or more landing tables. Such tools or processes are not part of the Informatica
MDM Hub
suite of products.
On-line, real-time processing
An external application populates landing tables in the
Hub Store
. This application is not part of the Informatica
MDM Hub
suite of products.
The land process is
external
to Informatica MDM Hub and is executed using an external batch process such as a third-party ETL (Extract-Transform-Load) tool, or in on-line, real-time mode in which an external application directly populates landing tables in the Hub Store. Subsequent processes for managing data are internal to Informatica MDM Hub.

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