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  • Data Integration Connectors
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Table of Contents

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  1. Preface
  2. Introduction to Marketo V3 Connector
  3. Connections for Marketo
  4. Marketo sources and targets
  5. Synchronization Tasks with Marketo
  6. Mappings and Mapping tasks with Marketo
  7. Troubleshooting
  8. Data type reference
  9. Marketo activity type reference

Marketo V3 Connector

Marketo V3 Connector

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Marketo Source Synchronization Example

Marketo Source
Synchronization
 Example

You work in the marketing industry, and business analysts in your enterprise need to manage a product campaign. You want to use Marketo to discover Leads who show interest in the product. You want to export all the new and updated Leads and their corresponding details from Marketo and import that data into a Customer Relationship Management (CRM) system.
You read the Lead data by using
Data Integration
 and write that data to a flat file. The marketing team can decide which of the Leads they can use to promote the product and convert it into a sales opportunity.
Configure a
synchronization
 task with the insert operation and configure the following objects:
Source
The source object for a
synchronization
 task is a Marketo Lead. Use the Marketo connection to connect to Marketo and read data from Marketo. The Lead object is a single source in the
synchronization
 task.
Specify the ActivityType IDs for new and updated leads. For example,
12,13
. The ActivityType IDs may differ by Marketo subscription. Specify the Since Date Time in the advanced source properties of the
synchronization
 task.
Target
Use the .csv file as the target object in the
synchronization
 task. Use the Flat File connection to connect to the flat file. The target includes the
Lead ID
 field.
Mapping
Map the primary fields of the lead source object to the flat file target object.
The following image shows the mapping of the lead source with the flat file target:
When you run the
synchronization
 task, the Secure Agent writes the retrieved Lead IDs to the target flat file. The Lead ID can be used to retrieve lead details as necessary.
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