When you import records from external data sources into

Cloud MDM - Customer 360 for Salesforce

(

CC360

),

CC360

creates a bean for each record. The data conversion batch job converts the beans from external data sources to accounts, contacts, or leads. When you convert an external bean to an account,

CC360

creates a bean and master bean for the external bean and links the bean and the external bean to the master bean. When you convert an external bean to a contact or lead,

CC360

creates a bean and links the bean and the external bean together.