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  1. Preface
  2. Introduction
  3. Address Validation Status Ports
  4. Building and Residence Data Ports
  5. Business and Organization Data Ports
  6. City and Locality Data Ports
  7. Country Data Ports
  8. Customer Segmentation Data Ports
  9. Enrichment Data Ports
  10. Formatted Data Ports
  11. Postal Carrier Certification Data Ports
  12. Postcode Data Ports
  13. Province and State Data Ports
  14. Residual Data Ports
  15. Street Data Ports
  16. Supplementary Data Ports
  17. XML Ports

Address Validator Port Reference

Address Validator Port Reference

Group Code

Group Code

Output port that writes a code value to indicate the demographic group to which a household is likely to belong. The Group Code port identifies a demographic group within a country.
The Group Code port uses reference data to return customer segmentation data for an address. Customer segmentation is a form of demographic analysis that infers social and economic status information about the residents at an address. For example, customer segmentation can estimate financial wealth, age, and family size for the address residents. The Group Code value summarizes the results of the customer segmentation analysis for the address.

Group Code Usage

Select Group Code to write a code value that represents the demographic group identified for the address residents.
Consider the following guidelines when you use the Group Code port:
  • Group codes vary from country to country. If you perform customer segmentation analysis on addresses from more than one country, add a country code output port to the address record.
  • Select the Group Description port with the Group Code port to return a text description of the category code.
  • The group code summarizes the results of the customer segmentation analysis for an address. Select the Category Code port to add a numeric code to the address record that provides lower-level customer segmentation data.

Port Location

The following table provides the location and default precision of the Group Code port:
Port Type
Port Group
Template Model
Precision
Output
CAMEO
Basic
2

Group Code Output Codes

The Group Code port writes a one-character or two-character code that identifies the demographic group that the address belongs to. The port can return code values for multiple countries.
For example, the following table describes the output codes generated on the Group Code port for United States addresses:
Code
Description
1
Affluent, single
2
Wealthy, nearing retirement
3
Affluent family
4
Well-off family
5
Comfortable, mixed family size
6
Less affluent, retired
7
Less affluent, young
8
Poor families and single parents
9
Poorer, single

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